Before I get to the prices and how I estimate them, I will just briefly get into what I suggest that you should invest, as a bare minimum.
Not that you can’t spent less than that, but because your reach will be more effective using this bare minimum, and that you might also be able to do more than one campaign, or divide your campaign, into more than one part.
For example different target groups based by age or gender and etcetera.
Or starting with a test, maybe only using around 10-25% of your budget, before proceeding with your advertisement, where you then use the last of your budget.
If your in doubt, then just know that this is part of my job to help you figure out!
Monthly Budget
What I suggest as a monthly budget, as a bare minimum amount, is around 475 USD.
Bear in mind, that this is for your monthly budget, and not the amount that I ask for, which of course will be lower.
Remember, as mentioned, your reach will be more effective, and that you will be able to run more than just one advertisement at the same time, as in one campaign, but divided or also doing some test.
Besides the optimal minimum amount, I will also suggest to run ads for at least 3 months.
One more thing to mention.
Setting this amount as your budget, dosn’t necessarily means that you have to use all of your budget, because you will always be able to pause or just stop running it, but that will of course also mean a reduced effect, but might make sense enough if we can see that there is not enough call to action, within an expected timeframe, for example.
Last thing to mention.
When advertising, there is never a guarantee that it means your money back, and more, IMMEDIATELY, at least without the right context.
Who ever promise you this and swear that you will make your money back, and more, again without the right context, might just try to cheat you for the payment of their service, because they won’t, and shouldn’t, get anything from the amount you use as your budget.
So please understand that advertising, dosn’t automatically means you will be profitable, because sometimes you need to adjust or run advertisement for longer, before people might be convinced to act on your offers.
This I can guarantee you!
If you don’t try, you will never know if you are actually missing out on a whole lot of new costumers, and get to keep the existing ones, that will happily buy from you and even keep coming back, and then more than likely, end up profitable from your advertisement.